Tito’s Vodka
Agency: Haygarth US Years: 2023 - Present Creative Director: Jordan Hoyt Photographer: Ben Garrett Copywriter: Noah Bailey
Ad Campaign
“Kickback with Tito’s” was an easygoing campaign built around the idea of the classic kickback — a laid-back hang with good friends, good vibes, and a Tito’s cocktail in hand. I was involved in every stage of the creative process, from early brainstorms and sketching out concepts to coordinating the photoshoot alongside my creative director and photographer. The visuals leaned into warmth, authenticity, and a sense of real connection you get from a kickback. I handled the full design execution through final layout and delivery, ensuring every element felt cohesive, inviting, and true to the Tito’s brand.

