Tito’s Vodka
Agency: Haygarth US Years: 2023 - 2026 Creative Director: Jordan Hoyt Photographer: Ben Garrett Copywriter: Noah Bailey
“Protect where we play” Ad Campaign
This is an environmental multichannel campaign that i worked on for Tito's Handmade Vodka promoting their partnership with the National Parks Foundation. I was involved in every phase of the creative process, from sketching key visuals to building the shot book and creating final deliverables across on and off-premise point of sale. The goal was to capture a sense of adventure and make the campaign feel authentic to both Tito’s and the NPF.
COOL BONUS: That guy in the hat is Dylan Efron! It was fun getting to meet and work with him during the photo shoot.
“Kickback With Tito’s” Ad Campaign
This was a campaign built around the idea of the classic kickback — a laid-back hang with good friends, good vibes, and a Tito’s cocktail in hand. The visuals leaned into the sense of real connection you get from a kickback. I handled the full design execution through final layout and delivery, ensuring every element felt true to the Tito’s brand. My favorite part was designing some fake album covers as props to add some “hidden easter egg” elements to the kickback setting.
